Marketing and Advertising

An important aspect of selling your Breckenridge or Summit County home is getting the word out.  Coldwell Banker Rounds & Porter is skilled in marketing your mountain property to other real estate agents and the public.  Your personal agent will act as a marketing coordinator, distributing information and photographs of your property through various avenues such as the Multiple Listing Service (MLS), advertising (local, national, and international), and open houses for other agents.  In many cases, a real estate agent other than yours brings in a buyer, resulting in a cooperative sale.  Your agent will act on your behalf to make sure your Breckenridge or Summit County property receives as much exposure as possible to other Breckenridge real estate agents.  It may surprise you to learn that over 80% of real estate sales result from agent contacts through previous clients, referrals, friends and family, and personal contacts.

Advertising

Advertising is one component of the marketing strategy used by your Coldwell Banker Rounds & Porter agent. Our recently updated Breckenridge website uses trailblazing technology to enhance viewers’ ability to browse our listings.  Website visitors can enjoy professionally produced virtual tours and photographs of your property and save them for easy reference or contact us immediately for more information.  Our website designers use the latest Search Engine Optimization techniques to increase our presence in all of the major online search engines, giving your property the best chance to be viewed by potential buyers.  In addition, all of our listings are advertised on Coldwell Banker’s corporate award-winning website, which is heavily marketed all over the globe!

Local Advertising

Coldwell Banker Rounds & Porter uses an extensive network of regional and national publications to advertise properties for sale, increasing exposure to literally millions of potential buyers. Here are some local publications where we advertise. You can pick these up at various Summit County retail outlets. Coldwell Banker Rounds & Porter invests time and energy into sourcing as many marketing outlets as possible. This diligence provides our clients with diverse marketing exposure. 

Best Time to Sell

We’re often asked when the best time of year is to sell a home in Summit County.  The answer is that most Breckenridge real estate transactions occur in the summer and fall, but we remain busy selling properties year round!  If you’re considering selling your home, we recommend listing your property by June to gain the most exposure during peak selling months. If you decide to list your home at another time of year, however, go ahead call us to put it on the market!  Our listings are active year-round, and a buyer can appear at any time of year.  Visitors come to Summit County for a myriad of reasons – business, vacation pursuits, outdoor activities, and more – and you wouldn’t want to miss an opportunity to impress the right person with your mountain home’s attributes.